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Shenli Rigging won the title of "2021 Shandong High-end Brand Cultivation Enterprise"

Shenli Rigging won the title of "2021 Shandong High-end Brand Cultivation Enterprise"

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In order to deeply implement the strategy of a strong quality city and brand, jointly build and share "Good Shandong", create and cultivate a group of high-quality, high-efficiency, high-integrity, and high-reputation corporate brands, in accordance with the "key cultivation, dynamic management, and innovation "International Brand" requirements, in accordance with the local standard "Manufacturing High-end Brand Enterprise Cultivation Part 2: Evaluation Specifications" and the group standard "Service Industry High-end Brand Enterprise Cultivation Guide", follow the principle of voluntary enterprise and local recommendation, and undergo preliminary review of materials and credit verification , Expert review, comprehensive evaluation and other work procedures, and the selection work was successfully completed.



On May 11, at the China Brand Day event in Shandong Province, the list of high-end brand cultivation enterprises in our province was released on the spot. Among them, Shandong Shenli Rigging Co., Ltd. is on the list and won the title of "2021 Shandong High-end Brand Cultivation Enterprise".



Shandong Province has always adopted the strategy of strengthening quality province and famous brand as a strategic measure to transform the way and adjust the structure. A large number of well-known brand enterprises have emerged. The Shandong brand is injecting strong force into the development of the new era, and the brand building has become Shandong Gao An important engine for quality development. Quality is the core competitiveness of industries and enterprises, and brand value is the embodiment of the core competitiveness of an enterprise's brand, and it is also an important manifestation of the overall strength and competitiveness of a region. In the process of high-quality development in Shandong, brand building is an inevitable topic.



Since its establishment, Shandong Shenli Rigging has always been adhering to the development concept of being a strong technological innovation and implementing brand strategy, laying the cornerstone of brand strategy development with high-quality products and strong technological innovation capabilities, so that the company's technological innovation capabilities and products It has always been at the forefront of the same industry at home and abroad, and has won relevant honors many times.

In recent years, the company has invested more than 30 million yuan in brand promotion expenses, covering more than 30 provinces, municipalities, and autonomous regions across the country, as well as Asia, Europe, America and other parts of the world. The company makes full use of various exhibitions, networks, newspapers, and media advertisements. Various forms, focusing on the promotion of brand image from the source; for many consecutive years, the group has participated in the Canton Fair, Beijing Construction Machinery Exhibition, China Import and Export Expo, China International Hardware Exhibition, Las Vegas Hardware Exhibition, Cologne International Hardware Exhibition, etc. Large-scale and professional trade fairs and expositions at home and abroad to enhance the brand level; at the same time, new and old customers, experts and scholars at home and abroad are invited to visit and inspect the company to expand the reputation of the company.

In the context of the “Belt and Road” construction, our supernatural power rigging promotes “inside” with “outside”, carries out forward-looking layout, and focuses on the development of economic and technological exchanges and cooperation in safety protection areas such as lifting slings and slings among countries along the route. It has expanded our share in the international market, promoted self-support exports, and promoted our national brands to better go abroad and into the world. As one of the members of Shandong Jining's exhibition group, Shenli Rigging participated in the 20th China East and West Investment and Trade Fair, participated in the "Belt and Road" Port Economic Cooperation and Cultural Development Forum and SME Cross-border Investment and Trade Cooperation Fair , With the production concept and product structure of "green manufacturing, energy saving, environmental protection, safety and innovation", we appeared in the exhibition hall of the green ecological industry sector, further expanding and enhancing the influence of the Shenli Rigging brand in the construction of the "Belt and Road".